JC Penney | Monthly Love Campaign

JCPenney wanted to illustrate that its offerings were in lock-step with its customers’ seasonal needs, so PMH created a campaign of spots highlighting a revolving range of monthly specials. Enhanced by Pixel Farm’s visual effects, color and audio teams, the aesthetic paid tribute to Norman Rockwell’s Saturday Evening Post covers while feeling clean, vibrant and modern.

Client
JC Penney
Type
Broadcast
Agency
PMH
Capabilities
VFX + Finishing, Audio, Color

APRIL

MAY

June

July

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