Bell’s Brewery | Never Trend / Product Launch

In an industry known for chasing the newest trend, Solve’s brilliant campaign for Bell’s Brewery is grounded in staying exactly the same. True to their roots since 1997, Bell’s wanted to bask in their sameness while introducing two exciting offerings: Bell’s Hazy Hearted and Big Hearted IPAs.

Building on the success of the first year, we jumped in again for “We Summer Different” for Oberon, a motion design campaign that embraces the endearing quirkiness of the Midwest.

Tapping every corner of our creative brain trust, this was super rewarding work for a much-revered brand here at the Farm.