To show that Freschetta Frozen Pizza is unbelievably fresh, our friends at FRWD asked us to create an eye-popping series of paid social and pre-roll commercials.
It started with a scrappy stop-motion table-top “test” that we floated out to consumers of the brand via social media. When that tested well, we busted out a blend of live-action, animation, and VFX elbow grease to create a campaign of bite-sized, perspective-shifting content.